AGRICOLA GUERRESCHI

Located in the heart of Italy, Agricola Guerreschi produces EVO oil and organic wines that combine quality, authenticity and respect for the land.
Xstro oversee's the brand's digital presence, enhancing its identity with a refined visual style and communication consistent with its values.

AGRICOLA GUERRESCHI

With Xstro we brought the world of Agricola Guerreschi through a digital path that combines tradition and innovation. We have created a Storytelling website, where each page opens like a chapter: from family values to the essence of oil and wines. In addition to the website, we continue the story every day by managing the social platforms, with content, images and campaigns that transform the legacy of Agricola Guerreschi into a dialogue with the global public. It's not just digital work: it's storytelling, which transforms products into experiences and values into voice.

Some highlights of the project are shown below.

Web Site

We created a custom e-commerce site for Agricola Guerreschi, with the aim of showcasing their artisanal products and making them accessible to customers in Italy and abroad. The platform combines elegant design, intuitive navigation, and advanced features, offering a simple and engaging shopping experience.

Social Media Management

With Xstro, we manage Agricola Guerreschi's social media, overseeing every detail: from content planning to the creation of visual and emotional posts, from strategic campaigns to community interactions. The goal is to transform social media channels into a living space, capable of conveying values, products, and traditions, creating authentic connections with the public.

Visual Identity and Digital Communication

We developed a coordinated image for Agricola Guerreschi that blends tradition and contemporary creativity. In collaboration with Italian contemporary artist Federico Ferrarini, we created the logo, product labels, and various digital materials, transforming every detail into an authentic and elegant visual narrative. Each element was designed to express the brand's values and make it unique and recognizable, both online and offline.

The Logo

Label - All Roots

We believe that the deepest stories are written from the roots and illuminated by the sun.

With All Roots 624, I wanted to capture the magic of the olive grove in its most enchanting moments. I inscribed the sun within the olive tree itself, inspired by the way sunlight filters through the branches, merging with the leaves and fruit. There are moments when nature explodes in a kaleidoscope of light and life, when it seems as if the sun itself is rising from the tree, in perfect harmony. – Federico Ferrarini

Label - All Roots

Etichette - BASE

Digital Campaigns and Integrated Marketing

For Agricola Guerreschi we designed and managed social campaigns, creative content and communication strategies aimed at strengthening the brand's online presence. From the design of digital posts and storytelling when sending newsletters and email marketing campaigns, each activity was designed to engage the public, enhance the products and create a direct dialogue with customers and partners.